Get
People
Swinging
Hey Golf Canada!
Thanks for considering JAW as a potential partner for this year’s RBC Canadian Open. We’ve put this little site together to show you what we’re all about… and let’s face it, paper is so 1904 Canadian Open, email is so 1995 Bell Canadian Open and this is 2019! Everything’s in the cloud.
Also, since you need a creative team that can get down to business and produce great work quickly, we figured we’d start with this credentials presentation so you could get a sense of our creative/digital/technical chops and maybe even give us a few points for putting this custom site together for you in a couple of days. It’s just this sort of shameless need for approval and recognition that makes us a great agency to work with. If we’re not delivering beyond expectations, then we’re just not happy with ourselves.
We’ve got a few things to show you:
- What our agency is all about. Not gonna lie, it’s pretty standard agency credentials and capabilities stuff for the most part.
- Our 2018 creative reel. 60 seconds of pure agency self-adulation. But the tune is pretty catchy.
- A look at the work that’s currently in market for the Motorcycle Shows. All new this year and all aimed at selling tickets across print, radio and digital/social.
Get
People
Swinging
If you’re still with us at this point,
here are some awful golf puns
to remember about JAW:
- We’re not choppers: we know the game and we know Golf Canada.
- We play ready-golf: your time crunch won’t stop us from doing great work quickly.
- We’re not sandbaggers: we’re good and honest playing partners.
Agency
Capabilities
Get
People
Talking
Introducing JAW
Hyperbole is a staple in advertising—which is most apparent when agencies hype themselves, like say in a credentials presentation.
At JAW we’re not big fans of hyperbole. We think our job is to get you noticed and talked about by the right people. And to communicate—in an interesting way—how it will benefit them. Without bullshit.
Long ago we decided not to be a “one-stop shop” with all the requisite departments. That lumpy model may make an agency look big and impressive, but it does nothing for clients except cost a lot of money and take a lot of time to get the work done.
At JAW, there are no departments. There’s a team of multi-disciplinary strategists, creatives, designers and developers who go where the ideas take them. We don’t have lanes to stay in. We make things happen, not meetings to set up other meetings. And when a new skill is needed—which happens constantly—we learn it or we bring in someone from our network to get the job done. No one at JAW shies away from learning, from experimenting, from doing things differently. We thrive on it.
Our Services
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Strategy
- Research & Insights
- Strategic Planning
- Results reporting and reccomendations
-
Creative
- Concept development
- Design
- Writing
- TV/radio scripts and storyboards
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Media Planning/Buying
- Media plans
- Buying services
- Optimization
- Reporting
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Digital Marketing
- Digital display (static and animated)
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Search Engine Marketing
- SEM
- SEO
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Social Community Management & Editorial
- Content planning/calendar
- Organic content creation and management
- Paid social content creation and management
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Digital & Web Design
- Interactive PDFs
- Digital development
- HTML5 ad production (IAB and custom)
- Motion graphics
- Web development
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Identity Design
- Logo development
- Identity systems
- Brand books and usage guidelines
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Production
- Print advertising
- Out-of-home advertising
- Print collateral (i.e. posters, brochures, newsletters, packaging)
- Broadcast (TV and radio)
- Media trafficking
-
Project Management
- Estimating
- Resourcing
- Project Management
- Delivery
Our Clients
Our Team
Team Members
-
Douglas Walker Account Strategist
- Concepting
- Strategic Planning
- Advertising Strategy
- Copywriting
-
Kyle Gallant Senior Designer/Developer
- Art Direction
- Print/Digital Design
- HTML5 Production
- Motion Graphics
- Web Development
-
Genevieve Blais Social Content Producer
- Concepting
- Copywriting
- Digital Design
- Delivery
- Social Media & Community Management
-
David Jones Creative Strategist
- Concepting
- Strategic Planning
- Digital/Social Media Strategy
- Copywriting
-
Andy Kelly Senior Designer/Motion Graphics
- Art Direction
- Print/Digital Design
- HTML5 Production
- Motion Graphics
-
Aisha Sauvé Account Director
- Account Management
- Project Management
- Delivery
-
Michael Walker Media Planning & Buying
- Media Strategy
- Media Planning & Buying
- Monitoring
- Reporting
-
Alexandra Panova Super Star Designer
- Print/Digital Design
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Stephanie Richmond Senior Copywriter
- Concepting
- Copywriting
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Ann Connelly French Language Specialist
- French Language Services
Partners
JAW has a great set of partners that we work with so often we consider them an extended part of our team.
We never pretend we do things that we don’t, but we always have a trusted colleague we call to bring their expertise to the table.
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Media Planning
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Search Marketing/SEO
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Video Production
How We Work
How We Work
Our team may be small, but we punch way above our weight. Having a team that collaborates across many disciplines means we don’t have the need to build silos. The type of clients we work with are juggling multiple responsibilities. We do the same.
Our
Work
Print Advertising
Motorcycle Show
Video Advertisement
Motorcycle Show
Digital Advertising
Motorcycle Show
Large Sky (300 x 600)
Big Box (300 x 250)
Leaderboard (728 x 90)
Mobile Banner (320 x 50)
Why Us
- Proven credentials and experience
- Imaginative creative and conceptual capabilities
- Focus on engagement
- Senior project management team